All collection

Here is your chance to upgrade your wardrobe
with a variation of styles and fits that are both feminine and relaxed.

A rectangular cardboard box adorned with white polka dots, branded "Huckleberry," and labeled "Make Your Own Natural Lip Balm Kit," features an image of marshmallow-shaped lip balm tubes. The front showcases the word "MARSHMALLOW" at the bottom and promises a delightful marshmallow fragrance.

Arts and Crafts

Arts and Crafts
The Kids Sprinkler Mat Into the Wild - Blue by Sunnylife is displayed. This inflatable children's pool, designed in the shape of a chameleon, showcases a blue and white color scheme with intricate details including a tail, legs, and a chameleon head on one side. Currently, the pool is deflated and laid out flat.

Best Sellers

Best Sellers
Introducing the Lunch Buddy Bento Set by The Play Way, a sleek rectangular stainless steel lunchbox with multiple compartments. The top right section is larger than the others, with "TPW" engraved in the central compartment. It features a silicone seal lid, rounded edge design, clasp closure, and a polished metallic finish.

Best Sellers

Best Sellers
Introducing the Lunch Buddy Bento Set by The Play Way, a sleek rectangular stainless steel lunchbox with multiple compartments. The top right section is larger than the others, with "TPW" engraved in the central compartment. It features a silicone seal lid, rounded edge design, clasp closure, and a polished metallic finish.

Buddy Kits

Buddy Kits
An open box containing various children's dental care products, including biodegradable toothbrushes, natural toothpaste, and floss. The Dental Care Kit by The Play Way includes items for different age groups, ranging from 6-12 months to 2-5 years, along with silicone finger brushes and biodegradable floss picks.

Communication Tools

Communication Tools
The Play Way's Family Meal and Food Sharing Kit features a cardboard box with a colorful design that opens to reveal various items, including a compartmentalized plastic tray, two sculpting tools, a set of food memory cards for sensory play, and a small box containing multicolored rubber bands.

Eating Tools

Eating Tools
A square yellow plastic "Scooter Board" by The Play Way, featuring two built-in handles on either side and four wheels underneath. The text "The Play Way" is printed on the top surface against a plain white background.

Gifts under $100

Gifts under $100
A square yellow plastic "Scooter Board" by The Play Way, featuring two built-in handles on either side and four wheels underneath. The text "The Play Way" is printed on the top surface against a plain white background.

Gifts under $50

Gifts under $50
A teal box is open with four colorful "Fine Motor Practice Craft Kits" by The Play Way protruding from it. These kits, ideal for creative play and developing fine motor skills, are labeled "Amazing Origami," "3D Paper Model," "Dream Sand Art," and "Liquid Chalks." Each kit features playful illustrations and vibrant colors.

Handwriting Tools

Handwriting Tools
A speech therapist from The Play Way's Early Years Language Masterclass, wearing a watch and earrings, is showing an object to a young child. The child, leaning on her shoulder, is fully engaged as they both focus on the object. Colorful fabric strips hang on a wooden rack in the background, creating a vibrant setting for this enriching session.

Home page

Home page
An open box containing various children's dental care products, including biodegradable toothbrushes, natural toothpaste, and floss. The Dental Care Kit by The Play Way includes items for different age groups, ranging from 6-12 months to 2-5 years, along with silicone finger brushes and biodegradable floss picks.

Homepage 'Shop tools'

Homepage 'Shop tools'
Introducing the Bashful Bunny by Jellycat, a charming plush toy shaped like a beige rabbit with long, floppy ears. This endearing bunny features a pink nose and inner ears, along with a content expression on its face. Made with Jellycat's signature soft fur, Bashful Bunny is posed sitting upright against a plain white background—making it the perfect gift!

Homepage 'Shop toys'

Homepage 'Shop toys'
Boat Costume | The Play Way

Les Petite Artistes

Les Petite Artistes
A speech therapist from The Play Way's Early Years Language Masterclass, wearing a watch and earrings, is showing an object to a young child. The child, leaning on her shoulder, is fully engaged as they both focus on the object. Colorful fabric strips hang on a wooden rack in the background, creating a vibrant setting for this enriching session.

Masterclasses

Masterclasses
A drawstring bag from The Play Way brand, labeled "The Play Way," comes with a matching black bean bag. Next to the drawstring bag, you'll find various colorful bean bags in orange, blue, green, yellow, and purple. A tag on the bag reads "Growth Garden," and inside is a Ways to Play Booklet designed for developmental skills.

Motor Skills Tools

Motor Skills Tools
The Play Way's Regulation Through Movement Kit is opened, showcasing a hammock swing with a blue edge, a gray exercise ball, and a yellow scooter board with four casters. Various accessories for sensory regulation can be seen partly inside and around the green and blue box.

New Arrivals

New Arrivals
The Bathroom Organiser and Shower Mirror Set by Sensory Play Australia includes a green, rectangular magnifying glass with a fold-out stand that's perfect for aiding self-care routines. The stand features a curved, ribbed texture and folds into a compact, portable size, making it an ideal addition to your bathroom organiser.

Out of Stock

Out of Stock
The IZIMINI Mini Backpack, featuring a cream-colored base adorned with a playful fruit pattern—including avocados, bananas, pineapples, and watermelons—is perfect for your toddler. It boasts mint-green straps and zipper pulls, a small exterior pocket, and plenty of space for little essentials.

Outdoor

Outdoor
The Bumbleride ERA Pram by Bumbleride is a black baby stroller featuring a canopy and a brown handlebar. It comes equipped with four large wheels and a spacious undercarriage storage basket. The sturdy and adjustable frame makes it suitable for various terrains.

Partner with Us Top Picks

Partner with Us Top Picks
An open brown cardboard box with minimalistic packaging contains the Chop It Training Set from Preppit, featuring a set of wooden items. Inside, you'll find a flat rectangular wooden piece and two other uniquely shaped wooden pieces, all neatly arranged alongside a wavy veggie cutter. The inside of the lid includes the text "Welcome to Preppi.

Preppit

Preppit
A cardboard box with an open lid contains a Sprinkler Mat package from The Play Way's Sensory Regulation Kit. The package displays a round mat with colorful sections. Two cards are partially placed inside the box, showing a sensory play card and a colored rainbow icon to support emotional regulation activities.

Regulation Tools

Regulation Tools
The Play Way's Magnetic Planner Kit features an open box filled with organizational materials, including a weekly planner, a daily planner, and a sheet of various colorful stickers depicting everyday activities and objects. Also included are multiple markers in different colors.

Routine Tools

Routine Tools
An open box featuring The Play Way’s "Self-Care Buddy" kit, which includes a booklet titled "Self-Care Buddy," markers, and a tablet displaying a chart with various symbols. The lid of the box is adorned with text and illustrations, and the entire setup is placed within a larger, partially visible green and blue box.

Self Care Tools

Self Care Tools
A white bottle of Natio Kids Magical Wonder Oil is positioned beside its box. The packaging showcases a kangaroo illustration and text that highlights the inclusion of sesame, apricot kernel, jojoba, and rosehip oils. It promises nourishing skin benefits and aromatherapy for kids. The bottle has a capacity of 125ml (4.2 fl oz).

Sensory

Sensory
The "Animal Walk Card and Dice set" from Sensory Play Australia includes cards featuring illustrations of a frog, a crab, and an elephant, as well as two wooden dice. Each face of the dice displays engravings of different animals, such as a penguin and an elephant, encouraging imaginative physical activity for kids.

Sensory Play Australia

Sensory Play Australia
An Apple Slinky by The Play Way, featuring a red and silver design with a black handle, isolated on a white background. This device includes a crank, prongs to hold an apple, and a spring-loaded stainless steel blade mechanism for peeling.

The Play Way

The Play Way
The image displays a set of educational and toy items from The Play Way's Food Exploration Kit, which includes colorful cards, a compartment tray, markers, a pop-it toy, rolling pins, a cutting tool, and a box. This kit appears to be crafted for sensory enjoyment and creative learning activities during mealtimes.

Top Picks Educator + Therapist

Top Picks Educator + Therapist
A speech therapist from The Play Way's Early Years Language Masterclass, wearing a watch and earrings, is showing an object to a young child. The child, leaning on her shoulder, is fully engaged as they both focus on the object. Colorful fabric strips hang on a wooden rack in the background, creating a vibrant setting for this enriching session.

Training

Training
The "Animal Walk Card and Dice set" from Sensory Play Australia includes cards featuring illustrations of a frog, a crab, and an elephant, as well as two wooden dice. Each face of the dice displays engravings of different animals, such as a penguin and an elephant, encouraging imaginative physical activity for kids.

Wholesale Top Picks

Wholesale Top Picks